Apple stock trades at EUR 297.05 as BofA cuts its target

Published on 09/29/2026 at 13:08 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

BofA cut its target from USD 380.00 to USD 370.00 on September 10, 2026. Apple stock was EUR 297.05 at Lang & Schwarz on September 29, 2026, minus 0.17 percent versus EUR 297.55.

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Apple stock (ISIN US0378331005) was trading at EUR 297.05 at Lang & Schwarz on September 29, 2026 at 1:05 p.m. CEST, minus 0.17 percent versus the prior close of EUR 297.55 on September 28, 2026. As Investing.com reported on September 10, 2026, BofA Securities cut its Apple price target from USD 380.00 to USD 370.00 while maintaining a Buy rating.

Target cut highlights margin pressure

BofA cited lower-than-expected pricing for new iPhones and higher memory and component costs as factors that could pressure gross margins. The bank reduced its calendar 2027 earnings estimate to USD 9.98 per share from USD 10.32, according to Investing.com.

The valuation debate follows Apple's fiscal Q3 2026 report for the quarter ended June 27. Yahoo Finance reported revenue of USD 109.42 billion, up 16.00 percent year over year, while diluted GAAP EPS reached USD 2.02, above the USD 1.89 consensus by USD 0.13. Net income was USD 29.79 billion.

iPhone demand sets the next test

Product demand offers a counterweight to the margin concern. Investing.com reported on September 14, 2026 that Evercore ISI reiterated an Outperform rating and a USD 365.00 price target after pre-orders began for the iPhone 18 Pro and Pro Max. The report said the Pro Max delivery estimate was 25 days, compared with 19 days for the prior model.

Apple's fiscal Q3 revenue mix also shows why the launch matters. iPhone revenue rose 22.00 percent to USD 54.30 billion, Mac revenue increased 29.00 percent to USD 10.40 billion, and Services revenue gained 12.00 percent to USD 30.70 billion, according to Yahoo Finance. Services revenue nevertheless came in below the USD 31.20 billion consensus.

October earnings date approaches

Apple's next earnings date is listed as October 29, 2026, by Investing.com. That report will give investors a clearer test of whether new iPhone demand can offset component-cost pressure and sustain the double-digit growth recorded in fiscal Q3.

Apple stock trades lower in euros

Apple stock was trading at EUR 297.05 at Lang & Schwarz on September 29, 2026 at 1:05 p.m. CEST, minus 0.17 percent versus the Lang & Schwarz prior close of EUR 297.55 on September 28, 2026. The primary listing is NASDAQ, where Apple was last quoted at USD 338.40 on September 28, 2026 at 4:00 p.m. ET.