Berenberg cuts Nike stock target to USD 27.50 from USD 49.00
Published on 10/07/2026 at 15:47 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS
Nike (ISIN US6541061031) was trading at EUR 30.72 at Lang & Schwarz on October 7, 2026 at 3:36 p.m. CEST, plus 0.16 percent versus the prior close of EUR 30.67. According to Yahoo Finance on October 6, 2026, Berenberg downgraded Nike to Sell from Hold and cut its price target from USD 49.00 to USD 27.50.
Berenberg signals a tougher turnaround
The downgrade places the analyst view below Nike's latest US-dollar quote. The target reduction also shows how sharply expectations have changed as the company works through weaker demand and a restructuring program.
aktiencheck.de reported on October 7, 2026 that Nike fiscal first-quarter revenue fell 4.30 percent year over year to USD 11.20 billion, while diluted earnings per share reached USD 0.48 versus USD 0.49 in the prior-year quarter.
Revenue pressure remains concentrated
The regional split is the key operating warning. Greater China revenue fell 22.00 percent, while North America revenue rose 2.10 percent in the same fiscal first quarter, according to aktiencheck.de.
MarketBeat reported on October 2, 2026 that JPMorgan reduced its target from USD 40.00 to USD 33.00 and kept an Underweight rating. The same report said Nike revenue missed consensus of USD 11.32 billion by reaching USD 11.21 billion, even as adjusted earnings per share exceeded the USD 0.43 estimate by USD 0.05.
Nike stock stays below its yearly high
On the NYSE, NKE was last at USD 34.30 on October 7, 2026 at 9:46 a.m. EDT. The primary-exchange 52-week range was USD 31.97 to USD 70.44, leaving the quote 51.31 percent below the high; market capitalization stood at USD 50.8 billion at that timestamp.
The latest figures leave investors weighing a modest earnings beat against a 4.30 percent revenue decline and a 22.00 percent China setback. Nike's turnaround case therefore depends on whether its regional reset and cost program can improve sales without extending the pressure on profitability.
Nike stock was trading at EUR 30.72 at Lang & Schwarz on October 7, 2026 at 3:36 p.m. CEST, plus 0.16 percent versus the prior close of EUR 30.67 on October 6, 2026. The further course of trading is shown by the continuously updated real-time quote of Nike stock.
Nike stock facts
- Company: NIKE, Inc.
- ISIN: US6541061031
- WKN: 866993
- Ticker: NKE
- Primary exchange: NYSE
- Price Lang & Schwarz (as of October 7, 2026, 3:36 p.m. CEST): EUR 30.72
- Change versus prior close: plus 0.16 percent
- Prior close Lang & Schwarz (October 6, 2026): EUR 30.67
- Market capitalization: USD 50.8 billion (as of October 7, 2026, 9:46 a.m. EDT)
- 52-week range: USD 31.97-USD 70.44 (as of October 7, 2026)
- Sector / Industry: Consumer Cyclical / Apparel - Footwear & Accessories
