General Motors stock faces tighter rules after privacy settlement

Published on 11/11/2026 at 17:08 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

General Motors stock faces tighter consent rules after a $220 million settlement over driver-data sales. New controls raise oversight costs for connected services.

Privacy rules reshape connected services

The multistate settlement requires affirmative consent before General Motors collects or shares driving and location data.
New controls add privacy assessments, dealer oversight and training requirements.
Connected-services growth now faces higher compliance and trust demands.

General Motors, US37045V1008, Illustration mit AI erstellt.

General Motors faces tighter rules for connected-vehicle data after a multistate settlement announced on October 29. The Michigan Attorney General said the agreement resolves allegations that GM sold private driving and location information to data brokers, which then supplied insurers. GM will pay $220 million.

The settlement requires affirmative express consent before GM collects or discloses driving and location data. It also requires limits on data collection, a comprehensive privacy program, internal and external assessments, and oversight and training at dealerships, according to the Michigan Attorney General.

The case centers on GM's Smart Driver program, which tracked driving habits from 2016 to 2024. The state said the OnStar app mistakenly told more than 370,000 drivers that they were not enrolled even though GM was collecting and selling their data. The information included driving frequency, trip times, braking, acceleration and speeding indicators that could affect insurance pricing.

Compliance risk meets connected-car growth

GM says the agreement addresses a product it ended in 2024 and reinforces steps already taken to strengthen privacy practices. The operational changes raise the compliance burden for OnStar and other connected services, while clearer consent rules could influence customer trust and the commercial use of vehicle data.

General Motors stock traded at 79.75 euros on Lang & Schwarz at 17:03 CET on Wednesday, November 11, 0.38 percent above the Xetra close of Tuesday, November 10. The comparison uses the previous Xetra session because the report was prepared before the current Xetra session's close.