General Motors, US37045V1008

General Motors stock weighs defense growth against auto pressure

Published on 09/28/2026 at 16:27 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

General Motors stock faces a defense test as Reuters puts 2026 division revenue at USD 700 million on September 28, 2026. Q2 adjusted EPS reached USD 3.57 versus USD 3.19 consensus.

Automontagewerk mit orangefarbenen Roboterarmen und Fahrzeugkarosserien am Fließband
General Motors betreibt ein modernes Montagewerk mit Roboterarmen und Fließbandproduktion, ISIN US37045V1008, Illustration mit AI erstellt.

General Motors (ISIN US37045V1008) stock was trading at USD 82.15 on the NYSE at 10:24 a.m. ET on September 28, 2026, down 0.58 percent from the prior close. Reuters reported on September 28, 2026, that GM is bidding for a UK Ministry of Defence vehicle contract with retrofitted Chevrolet Silverado pickups.

Defense revenue stays small

GM expects its defense division to generate USD 700 million in revenue in 2026 and grow 30.00 percent annually for several years, according to Reuters on September 28, 2026. The figure would reach USD 1.5 billion in 2029, still less than 1 percent of GM group revenue of USD 185 billion in 2025.

The comparison matters for valuation: defense offers a diversification angle, but its projected scale remains limited beside GM's vehicle and financial-services operations. The UK bid initially covers 3,000 vehicles, with GM proposing modified Silverado pickups, Reuters reported.

Quarterly earnings set the benchmark

For the second quarter of 2026, GM reported adjusted EPS of USD 3.57 against USD 3.19 consensus and revenue of USD 48.03 billion against USD 47.01 billion expected, according to MarketBeat. Revenue increased 1.90 percent from the comparable period, while fiscal 2026 EPS guidance stands at USD 12.00-14.00.

Analysts keep a higher target

UBS raised its GM price target from USD 102.00 to USD 114.00 on September 15, 2026, and upgraded the stock to strong buy, citing high-margin OnStar connected services and Super Cruise, MarketBeat reported. Its analyst table shows a consensus target of USD 98.14 from 23 analysts, compared with the September 25 closing price of USD 82.60.

October results provide the next checkpoint

General Motors scheduled its third-quarter 2026 results for October 20, 2026, at approximately 6:30 a.m. ET, followed by its earnings call at 8:30 a.m. ET. That report will show whether defense diversification is accompanied by progress in the core vehicle business.

Stock stays below its yearly high

At USD 82.15 on September 28, 2026, General Motors stock stood 10.56 percent below its 52-week high of USD 91.85, with a market capitalization of USD 74.3 billion and volume of 724,177 shares. The session range was USD 81.75 to USD 82.66 on the NYSE.

General Motors stock data

  • Company: General Motors Company
  • ISIN: US37045V1008
  • Ticker: GM
  • Trading venue: NYSE
  • Price (as of September 28, 2026, 10:24 a.m. ET): USD 82.15
  • Market capitalization: USD 74.3 billion (as of September 28, 2026)
  • 52-week range: USD 54.33-91.85 (as of September 28, 2026)
  • Sector / Industry: Consumer Cyclical / Auto Manufacturers
  • Next earnings date: October 20, 2026

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