Hanssem stock launches premium storage line as profit recovers

Published on 10/06/2026 at 15:59 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Hanssem stock adds a premium storage product with six door options and up to 22 percent more capacity. Q2 operating profit rose 400.2 percent to KRW 11.3 billion.

Hanssem, KR7009240003, Illustration mit AI erstellt.

Hanssem stock is tied to a new premium storage launch after the company introduced its Signature Entryway Cabinet on October 6, 2026. As Seoul Economic Daily reported, the product extends Hanssem's Signature built-in wardrobe and dressing room lines into entryway storage.

Premium storage expands its range

The Signature cabinet comes with six door options and specialized modules for shoes, strollers, golf bags and other household items. Hanssem says the design can increase storage capacity by up to 22 percent through shelf spacing matched to different shoe heights, according to Seoul Economic Daily.

The launch also connects with the company's Ssem Festa promotion, which runs through October 26, 2026. Customers pairing the new cabinet with Hanssem's Euro Kitchen line can receive a discount of up to KRW 200,000, giving the product launch a direct sales channel during the promotion period.

Profit recovery meets weaker sales

Hanssem's Q2 2026 consolidated revenue was KRW 417.2 billion, down 9.2 percent from the same quarter a year earlier, while operating profit increased 400.2 percent to KRW 11.3 billion and the operating margin reached 2.7 percent, according to Aju Press on September 18, 2026.

The improvement is concentrated in selected businesses rather than broad-based sales growth. Hanssem's Rehaus revenue reached KRW 211.3 billion in the first half of 2026, up 7.8 percent from KRW 195.9 billion, while operating profit moved from a loss to KRW 9.7 billion, Asia Business Daily reported on October 6, 2026.

Analyst sees limited recovery speed

Hyundai Motor Securities maintained a Market Perform rating and a KRW 38,000 target price on September 18, 2026, citing weak construction conditions, lower B2B sales and pressure from higher raw-material costs, according to Aju Press. The firm cut its 2026 sales forecast from KRW 1.779 trillion to KRW 1.657 trillion, a 6.8 percent reduction, while raising its operating-profit forecast from KRW 35 billion to KRW 37 billion.

Hanssem stock trades at KRW 40,050

Hanssem stock was last at KRW 40,050 on the Korea Exchange KOSPI on October 6, 2026 at 3:30 p.m. KST, up KRW 300 or 0.75 percent from the prior session. Its market capitalization was KRW 664.8 billion, with 24,260 shares traded in that session.