Herc Holdings stock: Herc Rentals earns 12th veteran award
Published on 11/13/2026 at 22:36 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWSVeteran hiring recognition at Herc
- Herc Rentals received its 12th consecutive Military Friendly Employer designation and a third HIRE Vets Gold Medallion.
- Veterans and service members account for 9% of the workforce, compared with 4.9% of the U.S. civilian labor force.
- The recognition adds to Herc Rentals' employer profile as the equipment-rental group operates 615 locations across North America.
Herc Holdings said on Wednesday, November 11, that its Herc Rentals business had again been recognized for veteran hiring, retention and career development. The Herc Holdings release said the company received the HIRE Vets Gold Medallion for the third time.
Herc Rentals also earned its 12th consecutive Military Friendly Employer designation, with a Gold designation for the fifth straight year and a Top 10 ranking for the third time. Military Times named the company to its Best for Vets: Employers list for the fourth year.
Workforce profile supports employer branding
Veterans and service members represent 9% of Herc Rentals' workforce, compared with 4.9% of the U.S. civilian labor force, according to the release. President Aaron Birnbaum said the programs reflect the company's efforts to recruit, retain and develop people with military experience.
For investors, the announcement concerns workforce positioning rather than a new operating forecast. Herc Rentals operates 615 locations across the United States and Canada and serves customers through equipment rental, specialty services and digital fleet-management tools.
Herc Holdings stock traded at 150.20 euros on Lang & Schwarz at 10:34 p.m. CET on Friday, November 13.
Herc Holdings at a glance
- Company: Herc Holdings Inc.
- ISIN: US42704L1044
- Ticker: HRI
- Primary exchange: New York Stock Exchange
- Latest quote: 150.20 euros on Lang & Schwarz, Friday, November 13, 2026, at 10:34 p.m. CET
- Sector: Equipment rental
U.S. equities traded within the S&P 500 market environment.
