Puma stock trades at EUR 23.01, 24.1 percent below its 52-week high

Published on 10/09/2026 at 17:58 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Puma stock costs EUR 23.01 on October 9, 2026 after EUR 22.56, plus 1.99 percent. UBS cut its target to EUR 22.70 on October 5.

Key points in brief

Puma stock traded at EUR 23.01 at Lang & Schwarz on October 9, 2026, up 1.99 percent from EUR 22.56.
The price stood 24.1 percent below the EUR 30.31 52-week high and 50.4 percent above the EUR 15.30 low.
UBS cut its Puma target from EUR 25.50 to EUR 22.70, while Jefferies reduced its target from EUR 27.50 to EUR 23.50.
Puma's next quarterly report is scheduled for October 30, 2026.

Fotorealistische Trainingshalle mit unmarkierten Sneakern und Sportgeraeten — PUMA SE (ISIN DE0006969603) zeigt fotorealistische Trainingshalle mit generischen unmarkierten Sportschuhen und Fitnessgeraeten, Illustration mit AI erstellt.

Puma (ISIN DE0006969603) was trading at EUR 23.01 at Lang & Schwarz after-hours on October 9, 2026 at 5:50 p.m. CEST, up 1.99 percent versus the prior close of EUR 22.56. The price stood 24.1 percent below its 52-week high of EUR 30.31.

Price stays above yearly low

Puma's EUR 23.01 quote was also 50.4 percent above the 52-week low of EUR 15.30 on October 9, 2026. Trading volume was 533,750 shares, which was 6.67 percent below the average volume of 571,877 shares for the same quote snapshot.

The market capitalization was EUR 3.4 billion on October 9, 2026. The trailing P/E ratio was minus 7.63, giving the stock a market profile shaped by recent losses rather than positive earnings.

Targets cluster near the price

UBS lowered its Puma target from EUR 25.50 to EUR 22.70 and kept a Neutral rating in its October 5, 2026 assessment, according to finanzen.at. The new target was EUR 0.31 below the Lang & Schwarz price.

Jefferies cut its target from EUR 27.50 to EUR 23.50 and retained a Hold rating on October 6, 2026, as reported by finanzen.ch. The Jefferies target was 2.09 percent above the current euro price, leaving both recent targets within EUR 0.81 of the market quote.

Comparison with peers

Puma: plus 1.99 percent, P/E minus 7.63, market capitalization EUR 3.4 billion
DAX: , ,
DAX: , ,

Next report date is October 30

Puma is scheduled to publish its third-quarter 2026 results on October 30, 2026, according to TradingView. The date gives the market its next defined checkpoint after the latest target reductions.

After-hours quote sets the level

Puma's Lang & Schwarz quote was EUR 23.01 on October 9, 2026 at 5:50 p.m. CEST, versus the prior close of EUR 22.56 and plus 1.99 percent. The further course of trading is shown by the continuously updated real-time quote of Puma stock.