Puma, DE0006969603

Puma stock trades at EUR 23.08 with volume 86.8 percent below average

Published on 10/12/2026 at 13:13 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Puma stock costs EUR 23.08 on October 12, 2026, 23.85 percent below its high. Market value is EUR 3.4 billion.

Key points in brief

  • Puma stock was at EUR 23.08 on October 12, 2026, up 0.44 percent versus the Xetra close of October 9, 2026.
  • Trading volume was 86.8 percent below the average of 572,994 shares.
  • The EUR 23.08 price was 23.85 percent below the 52-week high of EUR 30.31.
  • Puma's next quarterly results are scheduled for October 30, 2026.
Fotorealistische Trainingshalle mit unmarkierten Sneakern und Sportgeraeten
PUMA SE (ISIN DE0006969603) zeigt fotorealistische Trainingshalle mit generischen unmarkierten Sportschuhen und Fitnessgeraeten, Illustration mit AI erstellt.

Puma (ISIN DE0006969603) was trading at EUR 23.08 at Lang & Schwarz on October 12, 2026 at 1:07 p.m. CEST, up 0.44 percent versus the Xetra close of October 9, 2026 at EUR 22.98. Volume stood 86.8 percent below the average of 572,994 shares, making the subdued turnover the clearest feature of the session.

Volume stays below average

The Lang & Schwarz bid was EUR 23.06 and the ask was EUR 23.10 at the same timestamp. The current price therefore sits EUR 0.10 above the last Xetra close, while the share remains well below its yearly peak.

Stock remains below yearly high

Puma's 52-week range runs from EUR 15.30 to EUR 30.31. At EUR 23.08, the stock is 23.85 percent below the high and 50.85 percent above the low. The market capitalization is EUR 3.4 billion, based on the October 12, 2026 quote.

Analyst target sits below price

According to aktiencheck.de on October 5, 2026, UBS cut its Puma target from EUR 25.50 to EUR 22.70 and maintained a Neutral rating. The new target is 1.65 percent below the Lang & Schwarz price, so the market quote currently stands above that single analyst reference point.

Comparison with peers

Puma: plus 0.44 percent, P/E minus 7.65, market capitalization EUR 3.4 billion
adidas (Xetra, EUR): minus 0.30 percent, P/E 19.28, market capitalization EUR 26.2 billion
Nike (NYSE, USD): minus 0.09 percent, P/E 16.61, market capitalization USD 51.4 billion

Results date is October 30

Puma's investor-relations calendar lists the next quarterly results for October 30, 2026. The date comes as the company works through a weaker 2026 sales phase and prepares its third-quarter update. PUMA lists the event as Q3 2026 results.

Price holds above Xetra close

Puma was trading at EUR 23.08 at Lang & Schwarz on October 12, 2026 at 1:07 p.m. CEST, plus 0.44 percent on the session. The price remains 23.85 percent below the 52-week high of EUR 30.31, while the next scheduled company date is October 30, 2026. The further course of trading is shown by the continuously updated real-time quote of Puma stock.

Puma stock at a glance

  • Company: PUMA SE
  • ISIN: DE0006969603
  • WKN: 696960
  • Ticker: PUM.DE
  • Price Lang & Schwarz (as of October 12, 2026, 1:07 p.m. CEST): EUR 23.08
  • Change versus Xetra close: plus 0.44 percent
  • Xetra close (October 9, 2026): EUR 22.98
  • Market capitalization: EUR 3.4 billion (as of October 12, 2026)
  • 52-week range: EUR 15.30-30.31 (as of October 12, 2026)
  • Sector / Industry: Consumer Cyclical / Apparel - Footwear and Accessories
  • Next earnings date: October 30, 2026

Market context: Market report DAX.

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en | DE0006969603 | PUMA | boerse | 70301031 | bgmi