TUI tightened operating profit guidance as TUI stock sat 29.60 percent below its high
Published on 10/09/2026 at 13:22 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWSKey points in brief
- TUI tightened fiscal 2026 underlying EBIT guidance to EUR 1.20 billion to EUR 1.30 billion on September 22, 2026.
- Summer 2026 booked revenue stood at minus 5.00 percent year over year, while winter bookings were down 7.00 percent.
- TUI stock was EUR 6.73 at Lang & Schwarz on October 9, 2026, with a EUR 3.4 billion market capitalization and a EUR 6.08 to EUR 9.56 52-week range.
TUI (ISIN DE000TUAG505) tightened its fiscal 2026 underlying operating profit guidance to EUR 1.20 billion to EUR 1.30 billion on September 22, 2026, leaving TUI stock 29.60 percent below its EUR 9.56 yearly high. The range was narrowed from EUR 1.10 billion to EUR 1.40 billion, while the market price stood at EUR 6.73 at Lang & Schwarz on October 9, 2026.
Three milestones shape the outlook
On December 10, 2025, TUI published fiscal 2025 results with revenue of EUR 24.179 billion, according to TUI Group. The figure remains historical context for the current guidance.
On August 12, 2026, TUI reported third-quarter fiscal 2026 underlying EBIT of EUR 234.6 million and reaffirmed its fiscal 2026 outlook, according to EQS News. On September 22, 2026, TUI tightened the range to EUR 1.20 billion to EUR 1.30 billion, according to TUI Group.
What does the guidance mean for bookings?
The latest operating data show a split picture. Summer 2026 booked revenue was 5.00 percent below the previous year, while winter 2026/27 booked revenue was 7.00 percent lower. The most recent four-week summer comparison improved to 2.00 percent above the previous year, according to TUI Group. That improvement helps explain the narrower profit range, but the comparison also shows why revenue guidance remains suspended.
TUI's cruise expansion adds another measurable growth lever. The group said its fleet had reached 19 vessels, while available passenger cruise days were 12.00 percent higher for the fourth quarter and 17.00 percent higher for the first half of fiscal 2027. Average daily rates were 2.00 percent higher in both periods.
Results date sets the next marker
TUI will publish fiscal 2026 full-year results on December 9, 2026, with an analyst presentation on the same date, according to EQS News. The publication will test whether stronger recent booking momentum can offset the weaker seasonal comparisons.
TUI stock remains below its yearly high
TUI stock was trading at EUR 6.73 at Lang & Schwarz on October 9, 2026 at 1:16 p.m. CEST, up 0.90 percent versus the prior close of EUR 6.67. The 52-week range was EUR 6.08 to EUR 9.56, and market capitalization was EUR 3.4 billion on the same date. The further course of trading is shown by the continuously updated real-time quote of TUI stock.
TUI stock facts on October 9, 2026
- Company: TUI AG
- ISIN: DE000TUAG505
- WKN: TUAG50
- Ticker: TUI1
- Primary exchange: Xetra
- Price Lang & Schwarz as of October 9, 2026, 1:16 p.m. CEST: EUR 6.73
- Change versus prior close: plus 0.90 percent
- Prior close Lang & Schwarz, October 8, 2026: EUR 6.67
- Market capitalization: EUR 3.4 billion as of October 9, 2026
- 52-week range: EUR 6.08-EUR 9.56 as of October 9, 2026
- Sector / Industry: Consumer Cyclical / Travel Services
- Index membership: MDAX
Market context: Market report MDAX.

