UBS cuts BMW target to EUR 60: BMW stock sits 10.52 percent below target
Published on 10/12/2026 at 09:25 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWSKey points in brief
- UBS cut its BMW price target from EUR 70.00 to EUR 60.00 and retained a Neutral rating on October 8, 2026.
- BMW reported EUR 1.697 billion in pre-tax earnings for the second quarter of 2026, down 35.10 percent year over year.
- The Lang & Schwarz price was EUR 53.69 on October 12, 2026, plus 0.81 percent versus the Xetra close of EUR 53.26.
- BMW is scheduled to report its third-quarter results on November 4, 2026.
UBS cut its BMW price target from EUR 70.00 to EUR 60.00 and retained a Neutral rating in an analyst note dated October 8, 2026, as finanzen.at reports. At EUR 53.69, the Lang & Schwarz price stood 10.52 percent below that target on October 12, 2026.
BMW's second-quarter pressure
BMW Group reported EUR 1.697 billion in pre-tax earnings for the second quarter of 2026, down 35.10 percent from the same period a year earlier. The pre-tax margin was 5.40 percent, while the automotive segment EBIT margin was 2.30 percent, according to BMW Group on July 30, 2026.
For the first half of 2026, pre-tax earnings were EUR 4.045 billion, down 29.40 percent year over year. The figures explain why UBS focused on Chinese competition, weaker industry results and the possibility of further forecast reductions before upcoming European auto results.
What the target cut means
The target reduction leaves BMW's valuation debate tied to execution rather than a single trading session. UBS kept the Neutral rating while cutting its target by EUR 10.00, a 14.29 percent reduction from EUR 70.00, and cited lower earnings estimates in its October 8, 2026 sector outlook.
Three dated BMW developments
On July 30, 2026, BMW reported second-quarter pre-tax earnings of EUR 1.697 billion, down 35.10 percent, in a release from BMW Group. On September 23, 2026, Jefferies maintained a Hold rating and a EUR 70.00 target, as FinanzNachrichten reported. On October 8, 2026, UBS cut its target to EUR 60.00 while keeping Neutral, according to finanzen.at.
Next date is November 4
BMW's next scheduled reporting date is November 4, 2026, when it is due to publish its third-quarter report, according to DZ Bank.
BMW stock stays above its yearly low
BMW stock was trading at EUR 53.69 at Lang & Schwarz on October 12, 2026, at 9:20 a.m. CEST, plus 0.81 percent versus the Xetra close of October 9, 2026, at EUR 53.26. The current price is EUR 1.71 above the 52-week low of EUR 51.98 and EUR 44.23 below the 52-week high of EUR 97.92.
The further course of trading is shown by the continuously updated real-time quote of BMW stock.
BMW stock facts
- Company: Bayerische Motoren Werke AG
- ISIN: DE0005190003
- WKN: 519000
- Ticker: BMW
- Primary exchange: Xetra
- Price Lang & Schwarz as of October 12, 2026, 9:20 a.m. CEST: EUR 53.69
- Change versus Xetra close: plus 0.81 percent
- Xetra close October 9, 2026: EUR 53.26
- Market capitalization: EUR 32.1 billion as of October 12, 2026
- 52-week range: EUR 51.98-97.92 as of October 12, 2026
- Sector / Industry: Consumer Discretionary / Automobiles
- Index membership: DAX
- Next earnings date: November 4, 2026
Market context: Market report DAX.

