Lojas Renner launches 5 percent campaign: Lojas Renner stock is valued at BRL 13.9 billion

Published on 10/16/2026 at 02:49 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

The campaign sends 5 percent of sales to projects from October 16 to October 19, 2026. Lojas Renner stock is valued at BRL 13.9 billion as of October 14, 2026.

Social campaign and operating scale

Lojas Renner will direct 5 percent of sales to social projects from October 16 to October 19, 2026.
Second-quarter 2026 revenue reached BRL 4.20 billion, while net profit was BRL 404.6 million.
Lojas Renner had a BRL 13.9 billion market capitalization as of October 14, 2026.

Lojas Renner, BRLRENACNOR1, Illustration mit AI erstellt.

Lojas Renner (BRLRENACNOR1) will direct 5 percent of net sales from Renner and Ashua purchases to social projects between October 16 and October 19, 2026. The initiative is the 19th edition of Todas Avancam Juntas, according to PRNewswire.

Campaign links sales and impact

The contribution applies to physical stores and digital channels across Brazil. The announcement dated October 14, 2026, identifies the Instituto Lojas Renner as the recipient and places the campaign within the retailer's broader work on female economic autonomy.

The program also gives the current news a measurable operating link. The company is using a defined share of sales rather than a fixed contribution, so the amount committed will depend on customer purchases during the four-day campaign.

What changed across three dates

On September 17, 2026, Lojas Renner's board approved BRL 227.5 million in interest on equity, equal to BRL 0.240666 per share, as reported by Nexo Markets. On October 6, 2026, consensus analysts trimmed their price target from BRL 17.91 to BRL 16.91, according to Simply Wall St. On October 14, 2026, the company announced the 5 percent sales campaign.

What do the latest results show?

The latest reported quarter ended June 30, 2026. Lojas Renner posted BRL 4.20 billion in revenue and BRL 404.6 million in net profit, with revenue up 0.8 percent and net profit unchanged year over year, according to OBM. The same source lists a 19.3 percent EBITDA margin and a 9.6 percent net margin for the second quarter.

Reporting dates are already set

Lojas Renner has scheduled its third-quarter 2026 earnings release for November 5, 2026, after the market close. The conference call is scheduled for November 6, 2026, at 10:00 a.m. Brazil time.

Market value and reporting dates

Lojas Renner had a BRL 13.9 billion market capitalization as of October 14, 2026. The next results release will test whether the second-quarter revenue increase and 9.6 percent net margin carried into the following reporting period.