Longvie stock weighs plant overhaul as imports reshape Argentina
Published on 11/03/2026 at 00:59 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWSLongvie adapts to import pressure
- Longvie plans to move water-heater and cooktop production to Catamarca while keeping other appliance lines in Entre Rios and Buenos Aires.
- The restructuring follows a sharp rise in imported appliances and a changing competitive landscape in Argentina.
- Argentina's appliance market grew in the second quarter of 2026, but performance varied widely by product category.
Longvie is restructuring its Argentine manufacturing footprint as imports intensify competition in the appliance market. In a report published on October 11, 2026, El Cronista said the company would reorganize its Catamarca plant to reduce costs and remain competitive against imported products.
Longvie stock last traded at 15.05 Argentine pesos in Buenos Aires on Monday, November 2, 2026, according to Yahoo Finance. The quoted market page showed no percentage move for that session, so the price is presented as the latest available quotation rather than as a live November 3 move.
Production shifts toward Catamarca
Longvie plans to move water-heater and cooktop manufacturing to Catamarca from plants in Entre Rios and Buenos Aires. The Entre Rios facility will focus on storage water heaters and heaters, while the Buenos Aires site will produce cookers and ovens.
The move followed Catamarca's decision to eliminate gross-revenue tax for industrial companies below a stated annual billing threshold. For investors, the plan points to a cost-reduction effort centered on preserving local production rather than switching entirely to imports.
Argentina appliance market remains uneven
El Cronista reported that sales of appliances and household goods reached 1.5 trillion Argentine pesos in the second quarter of 2026, up 12.4 percent year over year. The category covering gas and electric cookers, microwave and electric ovens, heaters, water heaters and storage tanks rose 6.6 percent, while refrigerator and freezer sales fell 9.2 percent.
The broader industry is being reshaped by companies taking different approaches. Electrolux and Whirlpool have reduced or ended local manufacturing and shifted toward imports, while Goldmund, the company behind Peabody, moved part of its operation to Paraguay. Longvie is retaining a domestic manufacturing base and is changing the location of key product lines to improve its cost position.
Longvie's business and competitors
Longvie manufactures and sells household appliances in Argentina, including cookers, ovens, water heaters, storage tanks, heaters and washing machines. Its product range spans cooking, water heating, heating and laundry, with the company based in Villa Martelli, Buenos Aires Province.
In the local appliance market, Longvie competes with Domec in cookers and ovens and with other major appliance manufacturers such as Electrolux and Whirlpool. Unlike those multinationals' recent moves toward imported supply, Longvie is positioned as a domestic manufacturer maintaining production while reorganizing its plants.
Longvie stock facts
- Company: Longvie S.A.
- ISIN: ARP6356B1059
- Ticker: LONG.BA
- Exchange: Buenos Aires Stock Exchange
- Latest quoted price: 15.05 Argentine pesos on November 2, 2026
- Sector: Consumer cyclical
- Industry: Furnishings, fixtures and appliances
Argentina's broader equity-market context is available through current market reports.
More news and analyses on Longvie stock remain available for investors tracking the company's production strategy and market exposure.
