FLWS, US68243Q1067

Noble keeps USD 5.00 target for 1-800-FLOWERS stock

Published on 10/14/2026 at 03:10 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Fiscal 2026 revenue stood at USD 1.50 billion. The operating backdrop for 1-800-FLOWERS stock included USD 2.90 million adjusted EBITDA.

Targets and earnings date

  • On October 12, 2026, Noble Financial retained its USD 5.00 target and Buy rating.
  • 1-800-FLOWERS agreed to sell two personalization brands for USD 45.00 million on September 29, 2026.
  • Fiscal 2026 revenue stood at USD 1.50 billion, while adjusted EBITDA was USD 2.90 million.
  • Nasdaq lists October 29, 2026 as the estimated next earnings date.
FLWS, US68243Q1067, Illustration mit AI erstellt.
FLWS, US68243Q1067, Illustration mit AI erstellt.

Noble Financial retained a Buy rating and a USD 5.00 price target for 1-800-FLOWERS stock on October 12, 2026, according to The Globe and Mail. The analyst view follows a portfolio reshaping plan that puts the companys cash needs and weak sales trajectory at the center of the stock story.

Three dated FLWS milestones

On September 10, 2026, 1-800-FLOWERS reported fiscal 2026 revenue of USD 1.50 billion, adjusted net loss of USD 77.50 million and adjusted EBITDA of USD 2.90 million, according to 1-800-FLOWERS. On September 29, 2026, the company announced a USD 45.00 million cash sale of PersonalizationMall.com and Things Remembered to PlanetArt, according to 1-800-FLOWERS. Noble Financials October 12 target completes the latest three-step sequence.

What does the sale change?

The USD 45.00 million transaction is subject to customary closing conditions and is targeted to close within the coming weeks, according to the company release dated September 29, 2026. The release also says the fiscal 2027 outlook issued on September 10, 2026 did not include the transaction, leaving the eventual use of proceeds and updated guidance as important variables.

The latest operating comparison is demanding: fiscal 2026 revenue fell 10.80 percent to USD 1.50 billion, while fourth-quarter revenue declined 12.90 percent to USD 293.10 million, according to Insider Monkey. Adjusted EBITDA fell from USD 29.20 million to USD 2.90 million in fiscal 2026, while the companys fiscal 2027 target calls for USD 10.00 million to USD 15.00 million.

Next reporting date

Nasdaq lists October 29, 2026 as the estimated next earnings date and gives a consensus adjusted earnings-per-share forecast of minus USD 0.57. That date offers the next scheduled test of the cost-cutting plan and the companys revised portfolio.

Market value and trading venue

As of October 12, 2026, the stock had a market capitalization of USD 171.40 million and a 52-week range of USD 2.37 to USD 7.10. 1-800-FLOWERS trades on Nasdaq under ticker FLWS, and the company operates in specialty retail with floral, gourmet food and personalized gifting brands.

1-800-FLOWERS stock facts

  • Company: 1-800-FLOWERS.COM, Inc.
  • ISIN: US68243Q1067
  • Ticker: FLWS
  • Primary exchange: Nasdaq
  • Market capitalization: USD 171.40 million as of October 12, 2026
  • 52-week range: USD 2.37-7.10 as of October 12, 2026
  • Sector / Industry: Consumer Cyclical / Specialty Retail
  • Next earnings date: October 29, 2026

Market context: Market report S&P 500.

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