United Parks named two leaders while United Parks stock traded at EUR 29.10

Published on 10/08/2026 at 15:35 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS

Revenue fell 1.40 percent to USD 483.32 million in the second quarter of 2026. United Parks stock costs EUR 29.10 on October 8, 2026 from EUR 29.30.

PRKS, US81282V1008, Illustration mit AI erstellt.

United Parks & Resorts (ISIN US81282V1008) named Kyle Miller president and Scott Maupin chief parks operating officer on September 22, 2026, while its stock was trading at EUR 29.10 at Lang & Schwarz on October 8, 2026 at 3:00 p.m. CEST, down 0.68 percent versus the EUR 29.30 prior close on October 7, 2026. The leadership change puts operations at the center of the company story after a weaker second quarter.

Leadership changes add operating responsibility

According to United Parks on September 22, 2026, Miller moved into the president role and Maupin became chief parks operating officer. Maupin joined the company in May 2026 with more than 30 years of theme park, resort and hospitality experience, while Christopher Finazzo is leaving as chief commercial officer.

What does the earnings miss mean?

The latest operating figures show why execution matters. In the second quarter of 2026, total revenue fell 1.40 percent year over year to USD 483.32 million, and net income declined to USD 63.27 million from USD 80.10 million in the second quarter of 2025, according to Yahoo Finance. Adjusted EBITDA was USD 195.50 million, down from USD 206.30 million, while revenue per capita increased 1.50 percent as in-park spending rose 5.10 percent.

Attendance fell 2.90 percent year over year to 6.1 million guests in the quarter, with management citing the Easter calendar shift and lower international visitation. That mix leaves United Parks dependent on pricing and per-guest spending to offset weaker traffic, a tension that the new operating structure will have to address.

Three dated signals shape the picture

On August 4, 2026, United Parks reported second-quarter revenue of USD 483.32 million and adjusted earnings per share of USD 1.34, below the USD 1.67 consensus, according to Yahoo Finance. On September 10, 2026, Truist Securities maintained its Buy rating but cut its price target from USD 53.00 to USD 49.00, as reported by MarketScreener. On September 22, 2026, the company announced the Miller and Maupin appointments in its leadership update.

Next reporting date

The next earnings date is November 11, 2026, according to Makkler. That report will show whether attendance stabilizes and whether pricing gains can continue to offset traffic pressure.

Stock remains below its yearly range

United Parks had a market capitalization of USD 1.5 billion as of October 7, 2026. The Lang & Schwarz price was EUR 29.10 on October 8, 2026 at 3:00 p.m. CEST, down 0.68 percent versus the EUR 29.30 prior close at Lang & Schwarz. The further course of trading is shown by the continuously updated real-time quote of United Parks stock.