Zacks downgrades Whirlpool stock to Strong Sell
Published on 10/08/2026 at 20:43 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWSKey points in brief
- Zacks Research downgraded Whirlpool from Hold to Strong Sell on October 7, 2026, according to MarketBeat.
- Whirlpool reported second-quarter 2026 revenue of USD 3.52 billion, down 6.8 percent year over year.
- The Lang & Schwarz quote was EUR 25.90 on October 8, 2026, versus a prior close of EUR 25.93, down 0.12 percent.
- The NYSE quote was last at USD 29.04 on October 8, 2026, while the next earnings date is October 15, 2026.
Whirlpool Corporation stock (ISIN US9633201069) was downgraded from Hold to Strong Sell by Zacks Research on October 7, 2026, according to MarketBeat. The Lang & Schwarz quote was EUR 25.90 on October 8, 2026, versus a prior close of EUR 25.93, a minus 0.12 percent change.
Three events reshaped the story
On July 2, 2026, Whirlpool planned the closure of a Mexico refrigeration plant by the second quarter of 2027, with total restructuring costs of up to USD 165 million, according to Simply Wall St. On August 3, Whirlpool reported second-quarter 2026 revenue of USD 3.52 billion, down 6.8 percent from the prior-year quarter, according to Zacks. On October 7, Zacks Research moved its rating from Hold to Strong Sell, while the average analyst price target cited by MarketBeat was USD 45.44.
What does the downgrade mean for margins?
The rating change follows a weak second-quarter revenue line, even though Whirlpool's full-year 2026 ongoing earnings guidance remained at USD 2.50 to USD 3.00 per share, according to MarketBeat. That gap matters: the latest quarter delivered weaker sales than the USD 3.55 billion analyst estimate, while the guidance range points to a recovery that still depends on pricing, costs and demand.
Dates and exchange context
The next earnings date listed for Whirlpool is October 15, 2026, according to Makkler. Whirlpool trades on the NYSE under ticker WHR, and the primary-exchange quote was last at USD 29.04 on October 8, 2026.
Whirlpool stock remains near its yearly low
The NYSE 52-week range was USD 28.39 to USD 94.82 on October 8, 2026, while market capitalization was USD 1.9 billion. The euro quote's small daily move leaves the rating change and the upcoming earnings date as the clearest dated reference points for the stock.
The further course of trading is shown by the continuously updated real-time quote of Whirlpool stock.
Whirlpool stock facts
- Company: Whirlpool Corporation
- ISIN: US9633201069
- WKN: 856331
- Ticker: WHR
- Primary exchange: NYSE
- Price Lang & Schwarz as of October 8, 2026: EUR 25.90
- Change versus prior close: minus 0.12 percent
- Prior close Lang & Schwarz (October 7, 2026): EUR 25.93
- Market capitalization: USD 1.9 billion (as of October 8, 2026)
- 52-week range: USD 28.39-94.82 (as of October 8, 2026)
- Sector / Industry: Consumer Cyclical / Furnishings, Fixtures & Appliances
- Next earnings date: October 15, 2026
Market context: Market report S&P 500.
