Beiersdorf consensus steady, analysts see stable shares ahead of next results

By Anna Wagner, Analysts & Consensus desk. Reviewed prior to publication on 2026-06-29, 20:17.

Beiersdorf AG (DE0005200000) starts the week with a clear analyst consensus picture, according to recent data on European consumer stocks. The Hamburg-based group’s shares trade on Xetra as part of the DAX, drawing interest from both domestic and international investors who follow the German blue-chip index.

How analysts rate Beiersdorf

Across major platforms tracking Beiersdorf, the consensus remains cautious but stable, with a mix of Buy, Hold and Sell recommendations from banks such as Deutsche Bank, UBS and JPMorgan. Recent analyst summaries for the DAX consumer sector show Beiersdorf grouped with peers like Unilever and Nestle, reflecting its role in global skincare and personal care markets. MarketScreener’s Beiersdorf consensus page aggregates these views and lists average rating metrics for the stock.

Price target data compiled by third-party services indicate that most houses see Beiersdorf fairly valued to modestly undervalued relative to its current market price, with target ranges typically clustering around the existing share level plus or minus a mid-single-digit percentage. These figures are based on sector comparisons and discounted cash flow models that weigh Beiersdorf’s margin profile against other consumer staples groups. Finanzen.net’s analyst overview for Beiersdorf summarizes current target ranges and recommendation splits for the shares.

Upcoming earnings and DAX context

Beiersdorf’s investor relations calendar signals regular quarterly and half-year reporting, with the next set of figures expected later in the current financial year, continuing the established schedule of updates on sales growth and profitability in its key regions. The company’s recent communications emphasize its Consumer business segment, including Nivea and Eucerin, as well as its tesa adhesives unit, which together define its earnings profile. Beiersdorf’s financial calendar outlines the timing of upcoming reports and investor events.

Within the DAX, Beiersdorf competes for investor attention with other defensive consumer names, where cash generation and brand strength are key factors for valuation. International commentary on European equities regularly highlights the consumer staples sector as a relatively stable segment, with Beiersdorf’s brands giving it exposure to global demand for skincare and personal care products. A Reuters overview of European consumer stocks recently referenced the sector’s role in diversified portfolios.

The product behind the stock

Beiersdorf generates a major share of its revenue from its Consumer segment, with flagship brand Nivea at the center of its global franchise. Nivea products range from body lotions and face creams to sun care and deodorants, giving the group broad coverage of everyday skincare needs in Europe, Asia and the Americas. The tesa segment, focused on adhesive solutions, complements the Consumer portfolio by providing industrial and office products such as tapes and bonding systems.

Where the stock trades today

Beiersdorf shares last traded at 121.40 euros on Xetra as of 2026-06-29, 17:35, according to data from Deutsche Boerse’s electronic trading system.

This article was produced with AI assistance and editorially reviewed. Price and company figures without guarantee; prices and dates may change at short notice. No investment advice, no buy or sell recommendation. Stock-market transactions carry risks up to and including total loss.