Take-Two's GTA VI Pre-Orders Kick Off With Analysts in Lockstep and a $1 Billion Hourly Bet
Published on 06/22/2026 at 08:05 | Redaktion boerse-global.de
Grand Theft Auto VI pre-orders open on June 25, 2026, and the expectations surrounding them are staggering. Industry observers project the title could generate $1 billion in its first 60 minutes alone. To put that in perspective, its predecessor GTA V needed three full days to hit the same milestone. Piper Sandler estimates roughly 45 million units will move on day one, and the total revenue from the game and its online component could exceed $4 billion over time.
Wall Street has rarely been this unified. Of 29 analysts covering Take-Two, 28 currently rate the shares a buy. The average price target sits at about $279, with Jefferies and Benchmark both calling for $300, while Piper Sandler is at $280. That near-unanimous backing has helped the stock climb more than 13% in the past week, closing Friday at €212.00 ($227.65 at current rates). The equity now trades well above its 50-day moving average.
Yet the rally has pushed the stock into technically overbought territory. The relative strength index stands at 71.5, and the shares are closing in on their 52-week high of €225.30. The price-to-sales ratio of 6.7 is more than five times the industry average of 1.2, leaving little margin for error. For now, the bull case rests entirely on the pre-order data — the hard numbers won't arrive until the next quarterly report in August.
Should investors sell immediately? Or is it worth buying Take-Two?
Take-Two's balance sheet, however, provides a solid foundation. Short-term debt has been slashed to just $30 million, and the company generated about $460 million in free cash flow in fiscal year 2026 after years of cash burn. That financial cleanup supports management's aggressive target: CFO Lainie Goldstein expects net bookings to surpass $8 billion in fiscal 2027, representing 20% growth year over year. The GTA VI launch is the primary catalyst.
Recent jitters over a potential $100 base price proved unfounded. A European retailer listing near €90 sparked concerns, but industry insiders quickly dismissed it as a placeholder. CEO Strauss Zelnick has consistently signaled a fair pricing approach, and official details will accompany the start of pre-orders.
Despite the current hype, the stock is still down 1.26% year to date, and the technical indicators suggest the momentum may be running hot. The true test begins on June 25 when pre-order figures start flowing in, and the market will learn whether the unanimous analyst enthusiasm and the $1 billion hourly projection are justified. Until then, the valuation remains a bet on the promise of Rockstar's next blockbuster.
Ad
Take-Two Stock: New Analysis - 22 June
Fresh Take-Two information released. What's the impact for investors? Our latest independent report examines recent figures and market trends.
Disclaimer regarding our articles: No investment advice, no buy or sell recommendation. Information on prices, companies, and markets is provided without guarantee; changes are possible at any time. Stock market transactions can lead to substantial losses. Our articles are created and reviewed in whole or in part automatically with the support of AI.
