DDP hosts Seoul Design Week from 14 to 25 October
Published on 10/11/2026 at 07:44 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWSKey points in brief
- DDP hosts Seoul Design Week from 14 October to 25 October 2026 in Seoul, South Korea.
- The festival brings exhibitions, a design fair, conferences and markets to DDP from 14 October 2026.
- The DDP Design Fair runs from 14 October to 18 October 2026 and features 79 lifestyle brands.
- Seoul Design Week also links 150 design spots across five Seoul areas from 14 October to 25 October 2026.
DDP hosts Seoul Design Week from 14 October to 25 October 2026 in Seoul, South Korea, with exhibitions, a design fair, conferences and markets. The programme places DDP at the centre of a wider city event linking creative spaces across five Seoul areas.
Seoul Design Week brings 12 days of programmes to DDP
Seoul Design Week takes place at DDP and other locations across Seoul from 14 October to 25 October 2026. The theme is The Design Recipe, and the programme is organised by the Seoul Metropolitan Government and the Seoul Design Foundation.
The venue programme includes the DDP Design Fair, design exhibitions, the Seoul Design Week Conference and a design market. The fair runs from 14 October to 18 October 2026 in DDP Art Hall and brings together 79 Korean lifestyle brands under the theme Market of Taste. A Young Designer Pavilion presents collaborations between university student designers and companies.
The official DDP programme listing also names exhibitions including DESIGNER SCALE-UP, Collective Seoul, itAliens and Studio Practice. The DDP Design Market takes place on 16 October to 18 October and again from 23 October to 25 October 2026.
DDP connects design exhibitions with Seoul neighbourhoods
The 2026 programme extends beyond the building into Dongdaemun, Yeonhui, Seongsu, Seochon and Apgujeong. Seoul Design Road connects 150 design, cultural and lifestyle spots across those five areas, giving the event a city-wide structure rather than limiting it to one exhibition complex.
This expansion is the main connection between the festival and DDP. Visitors can begin with exhibitions and the fair at the venue, then follow related creative spaces elsewhere in Seoul. The city authority describes the programme as a link between local studios, brands, cultural venues and design activities.
At DDP, the design exhibitions cover creative practice, contemporary trends and exchanges between Korean and international design. The conference on 15 October and 18 October 2026 examines Seoul, urban change and the international development of K-design, with speakers including architect Hyunjoon Yoo, Maria Porro, Mauro Porcini and Anna Barbara.
The Seoul city programme announcement places the festival within a broader design initiative involving more than 100 student designers and 150 linked locations. This makes DDP both the principal venue and the starting point for a larger route through Seoul’s design scene.
Visiting DDP: what travellers from Western Europe should know
- Seoul Design Week runs at DDP and other Seoul locations from 14 October to 25 October 2026. The DDP Design Fair is in DDP Art Hall from 14 October to 18 October 2026.
- Visitors will find exhibitions, the fair, the conference and markets at DDP. The wider programme also directs visitors towards design spaces in Dongdaemun, Yeonhui, Seongsu, Seochon and Apgujeong.
- DDP is at 281 Eulji-ro in Jung-gu, Seoul. The official programme lists Dongdaemun History and Culture Park Station exits 1 and 2, served by Seoul subway lines 2, 4 and 5.
- The DDP Design Fair is organised around lifestyle and taste rather than product categories. The Young Designer Pavilion presents university collaborations with companies.
- Seoul Design Road covers 150 design spots, so the event includes urban walking between venues as well as visits inside DDP. Locations outside the main venue vary by programme.
- South Korea uses Korean as its official language and the South Korean won as its national currency.
- Entry requirements depend on your nationality; UK travellers can check the FCDO travel advice at gov.uk/foreign-travel-advice, Irish travellers the Department of Foreign Affairs at ireland.ie.
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Frequently asked questions about DDP
When does Seoul Design Week take place at DDP?
Seoul Design Week runs from 14 October to 25 October 2026, with the DDP Design Fair scheduled for 14 October to 18 October 2026.
What can visitors see at DDP during Seoul Design Week?
The programme includes a design fair, exhibitions, a conference and markets. The fair features 79 Korean lifestyle brands and a Young Designer Pavilion.
Where is DDP and how do you get there?
DDP is at 281 Eulji-ro in Jung-gu, Seoul. The listed subway access is Dongdaemun History and Culture Park Station, using lines 2, 4 and 5.
